Google Ads, plays a crucial and important role for your business. It’s the quickest method for bringing a massive amount of traffic to your business in a short period of time. What is Google Ads? Google Ads formerly known as Google AdWords, is a Pay Per Click (PPC) service and one of the top ways
Read moreIf you want your business to be successful, it’s important to have a great marketing strategy first. There are so many different forms of marketing, so it’s difficult to determine which one will work best for your business. With the world going digital, the reality is that you should accept this change and tailor
Read more3.2 Billion people in the world have access to internet and mobile phones, which is almost half of the entire population on Earth. According to recent statistics it’s safe to say that Google processes 3.5 Billion searches everyday. How many times in a day do you Google something? We Google everything from places to people
Read moreMany small businesses often make the mistake of overlooking branding efforts because they think of themselves as a business and not a brand. So, what is branding? It goes beyond creating a logo for your business. Branding includes signs, design element, branding outreach, creation of company vision, publicizing the company using digital and other marketing
Read moreSEARCH Google responds to 3.5 billion searches daily The search engine industry is worth $65 billion. (2016) 91% of google users use search. 75% of users never scroll past the first page of search results. Search is the number #1 driver to content sites Content marketing trends lead to a 2000% increase in blog traffic
Read more50% off all search traffic on Google is from people looking for local businesses, and 50% of all of those searches result in a phone call to a business that same day. With that said, its never been more important to ensure when people are looking for your type of business that you are doing
Read moreGoogle Posts is now rolling out to all small businesses that use the Google My Business (GMB) platform. Google just announced the rollout late this afternoon. A couple of weeks ago, the company moved Google posts into GMB, and that is where you can access it now — on both the desktop and the Google My Business
Read more1. Ask for a review This is something that should be communicated to all departments within your business, especially client facing roles. You’d be surprised how many businesses don’t think to ask for a review. My dentist has printouts on the walls of his examination rooms, and at the front reception desk. 2. Educate your
Read moreOver 1 Trillion searches were made in 2017 on Google alone. With its popularity and influence through its strict algorithm, Google has a massive influence on what people see in their search results, so you have to play the game. In 2018, the average company is expected to dedicate 41% of their marketing budget online
Read moreGoogle the term “Is SEO dead?” and what comes back in return is over 44 million references including the aptly titled article of the same name by fellow Forbes contributor Jayson DeMers. In his article DeMers shares a conversation he had with Sam McRoberts, CEO of VUDU Marketing and a widely published expert in the SEO field. When queried if
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Ranking your Google My Business (GMB) listing is one of the most powerful things you can do for your business. In fact, if you run a local business targeting local clients, I would dare to say it is THE most powerful strategy available to you. For example, if someone searches for a “Portland contractor”, this is
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